tions, lack the precision of execution
found in a distribution center.
To succeed in omnichannel distribution,
retailers will have to adopt many established distribution practices in their store
operations. Retailers will not fare well if
they rely on buffer inventory in their stores
and long leadtimes for customer delivery.
A transformation in store operations will
be necessary to ensure the retailers’ ability
to profitably compete in an environment
where consumers are becoming ever
more demanding.
Editor’s note: Steve Banker is an analyst
with the ARC Advisory Group who oversaw
this research. A more detailed summation of
the survey findings along with recommendations for action is available from ARC for a
fee. For more information, visit
www.arcweb.com/pages/info-request.aspx.
EXHIBIT 4
WHAT TECHNOLOGIES ARE ON RETAILERS’ WISH LISTS?
Which of the following technologies or applications Percentage
do you believe you need, but don’t have, to drive a
more successful omnichannel initiative?
Distributed order management
Total landed cost analytics
Inventory optimization
Cost-of-quality analytics
Real-time inventory location application for the store
Demand management
E-commerce material handling solution for the warehouse
Demand shaping
Labor/workforce management
RFID
Bar-code scanning in the store (not at POS)
Transportation management system
Warehouse management system
Demand signal repository
We have all the technologies we need
48%
39%
38%
37%
31%
29%
26%
21%
21%
19%
18%
17%
15%
9%
8%
Note: Participants were allowed to select multiple responses.
Fortna helps the world’s top
brands optimize for
omni-channel distribution.
Scan the code to read about:
> Designing a DC for omni-channel fulfillment
> Enabling Ship-from-Store to match inventory to demand
for better margins and customer service
> Transforming systems for the demands of
eCommerce fulfillment
www.fortna.com
> SUPPLY CHAIN S TRATEGY > DIS TRIBU TION CEN TER OPERATIONS > ORGANIZATIONAL EXCELLENCE > MATERIAL HANDLING > SUPPLY CHAIN S YSTEMS
S-8 A SPECIAL SUPPLEMENT TO DC VELOCITY