STRATEGIES & ANALYSIS

Business Corner

created anything but instead, manage what someone else invented, what are they to be called?

As a researcher one can change the rules if one wants to but when changing them, there must be a thread of solid rationale behind it.

Therefore, we were forced, by the
definition, to redefine our study group
as “owners of privately-held, small- to
medium-sized coatings and adhesives
businesses.”
Nevertheless, our conclusions re-
mained unaltered; these business
heads were conflicted over their per-
sonal desires.

WHY IS THIS CONFLICTION
AN IMPORTANT OBSERVATION?
There are seven solid reasons why it
is important to recognize the symp-
toms in time to do something about
them. The reasons are:
• The leader constantly sends mixed
signals to his/her organization;

Successful Strategies for Decision-Makers

CHEMARK

THE
CHEMARK

CONSULTING GROUP

Core Competencies
Value Implications for CLIENTS
• Value Systems Analysis
• Customer Relationship
Management
• Market Integrity Assessment
• Position, Growth,
Competitive, Image Analysis
• New Business Development
• Market Research
• Strategy Business Assessment
& Planning

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Chemark Consulting Group is
a 30-year-old management
consulting firm that
concentrates on tactical &
strategic activities surrounding
all industries pertaining to coat-
ings, adhesives, sealants,
resins, polymers and additives.
Since 1975, its global clients
include product formulators,
raw materials and application
equipment suppliers and
end-users.