ufacture our own resins and colorant
systems. With the introduction of our
Aura Exterior Line and proprietary,
patented Gennex zero VOC colorant
system, we are able to offer superior
performance in a low-VOC product. Our
new Arborcoat Waterborne Exterior
Stains are also powered by that same
Gennex colorant technology and is a
huge success with its advanced technology for preserving wood.
Aura Exterior is a quality, 100%
acrylic exterior semi-gloss latex finish. This product combines the
advantages of Benjamin Moore’s
resin technology and its proprietary
patented Gennex colorant system to
provide the ultimate exterior coating.
This high solids formula is suitable
for a variety of exterior surfaces and
can be applied as low as 40° F.
Attributes include improved hiding,
especially in dark colors, superior adhesion and excellent resistance to chalking
as well as low temperature application
and greatly improved resistance to surfactant leaching in dark colors. It also
offers excellent flow and leveling, is easy
to apply with a brush, roller or by spray.
It can be cleaned with soap and water; is
resistant to fading, cracking, peeling,
blistering, dirt pick-up, alkali and fumes.
Aura Exterior is also mildew
resistant, specially formulated to
contain agents which inhibit the
growth of mildew on the surface of
the paint film. It offers fast dry and
recoat times, is vapor permeable,
offers color lock technology and
extreme UV resistance.
Arborcoat Waterborne Exterior
Stains offer low odor, repel UV rays,
are water and mildew resistant and
tinted with the Gennex colorant system. Arborcoat Stains also contain
under 100 grams VOC per liter.
Five products comprise the Arborcoat
family. Transparent, Semi Transparent
and Protective Clear Coat provide
exceptional protection while allowing
the natural color and texture of the
wood to show through. Transparent and
Semi Transparent are a unique compo-
sition of both water dispersible alkyds
with acrylic resins. The alkyd portion
allows for deep penetration and the
acrylic resins deliver incomparable
durability over time. Protective Clear
Coat ensures added defense against
foot traffic and the elements. Semi Solid
and Solid are acrylic formulations with
superior protection. CW
Benjamin Moore’s Arborcoat