velopment for products such as
mobile phones, hairdryers, lap-tops and other electronic devices.
“With the opening of this color
design center, we can offer customers in the
region in-house operations backed by PPG
production expertise to help create innova-
tive coatings applications for their products
and bring them to market faster,” said An-
drew Stadler, PPG consumer products man-
ager, industrial coatings, Europe. “The
center will enable our team to meet with de-
signers and to organize regular workshops
for the development of new colors and tex-
tures for a wide range of products. With our
in-house laboratory, the results of the work
will be visible within a few hours.”
This is PPG’s third color design center
in Europe; the others are in the company’s
Weingarten facility in Germany and at
PPG Dr. Schoch in Burgdorf, Switzerland.
Worldwide, PPG has another six design
center—two in the U.S., in Oak Creek,
Wis., and near Los Angeles, and four in
Asia (China, Korea, Taiwan and Japan).
PPG expects to open another center next
year in Asia.
Creative Materials opens new
headquarters
Creative Materials, Inc. has moved to a
new facility in Ayer, Mass. The move will
allow the company to keep up with the increased demand for its products and services. The new site is more than three times
the size of the previous location and will
permit the company to expand to accommodate future growth. The newly renovated corporate center includes expanded
office and meeting space, as well as cus-tom-designed manufacturing facilities, an
R&D laboratory and a quality assurance
area. Creative Materials, Inc. designs, develops and manufactures specialty inks,
adhesives and coatings for a wide variety
of markets. Products from Creative Materials are used in a wide variety of applications including electronic components for
computers, cell phones, solar collectors,
automobiles, and aerospace, as well as for
medical electrodes and medical devices.
BASF increases its presence in
growing African markets
BASF is increasing its presence in Africa
with a new office in Nairobi, Kenya, to serve
customers in East Africa and Sub-Sahara .
“Africa is a huge continent with a
wealth of raw materials and a growing
population. At the same time, the dynam-
ically growing economy has enormous po-
tential for BASF,” said Jacques Delmoitiez,
president, responsible for BASF’s business
in Europe, the Middle East and Africa.
“Through establishing a stronger local
presence we will be able to even further
support our customers and to enhance
BASF’s market position.”
The company’s target is to more than
double sales in Africa by 2020. Its sales,
excluding oil and gas, were around €1 bil-
lion in 2010. The sale of construction
chemicals for the booming construction
industry in the urban areas of East Africa
is one of the main focuses of activity.
Hybrid enters into exclusive
licensing agreement for the
territory of Canada
Hybrid Coating Technologies Inc. has en-
14 | Coatings World
www.coatingsworld.com
January 2012
