DC Velocity - May 2020

THOUGHTLEADERS

PERFORMANCE

DELIVERED

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AmericanBaler.com

800.843.7512 AMERICAN BALER TAKES PERFORMANCE TO NEW HEIGHTS!

INTEGRITY I QUALITY I RELIABILITY I VALUE

able to scale with us, we are just not
going to be on the path to achieving
our mission.
QI assume you distribute to food wholesalers, but do you
also count supermarket chains and
restaurants among your customers?

AYes, we do work with quick-ser- vice restaurants. I’m sure you
have seen our partnership with
Burger King. We also have a part-
nership with White Castle. Today,
we are in over 17,000 locations here
in the U.S. and that is a combination
of restaurants and retail. Now in
retail today, we are working with a fairly
small number of folks, but over the next
90 days, you are going to see us make a big
push into grocery stores and into retail
because that is going to be the next step
in our expansion.

QWill you be shipping directly to those stores’ DCs as opposed to going
through distributors?

AYes. Each grocery store has its own distribution network and an existinginfrastructure that we will just plug into.We’ve got a lot of those partnershipsalready set up. It is just a matter of ourscaling up our production now.

QWe talked earlier about your compa- ny’s focus on sustainability. Does that
extend to your supply chain and distribu-
tion operations as well?

AAbsolutely. It starts with supplier selection. Having a sustainability program and a commitment to sustainabilityis something that is important to us. Evenin our manufacturing facilities, we thinkabout water usage. We think about zero-waste programs. Then with distribution,we look to minimize our carbon impactas we are getting product to consumers.One example is making sure that we havefull truckloads versus partial truckloadsand making sure that we are using theinfrastructure to its full capacity.

QYour company recently announced that it was cutting prices for distributors by 15% on average due to efficienciesand economies of scale. Were some ofthose efficiency gains related to your supply chain?

AYes. It is really just looking at all thatandminimizingthetouchpointswithout, obviously, compromising onthe quality of the product in any way.Ultimately, our goal is to pass on the pricereduction to our operators, to our distributors, and then hopefully it will get passedon to consumers.