July 2016 www.coatingsworld.com Coatings World | 89
Founded in 1976, Kayalar Kimya provides a stable and reliable production environment of total 59.000 m2 area in Turkey and in Spain, equipped with state-of-the-art technology and
cutting edge automation system. With its 60000 tons of capac-
ity, Kayalar Kimya is one of the Europe’s largest paint and varnish
manufacturers and 76th biggest paint company in the world. With
a market share of 23% in Turkey, a range of 500 different products
and a manufacturing capacity involving 3000 different manufactur-
ing types, besides its more than 4000 domestic and international
customers, Kayalar Kimya improves its competitive capacity by
using the globally accepted best practices and initiatives. Turkish
Exporters’ Union rewarded the company with “Star of Export”
award in recognition of export performance in 60 countries.
WEG Group’s Coatings Unit provides solutions in liquid industrial and anticorrosive coatings, automotive refin- ish coatings, powder coatings and electro insulating var-
nishes and resins. WEG Coatings is a leader in the Brazilian market
in powder coatings and electro insulating varnishes and resins and
is a leader in industrial and anticorrosive coatings in Latin Amer-
ica. Of the company’s $134.4 million sales, 35 percent were from
powder coatings, followed by 13 percent each in OEM (excluding
automotive) and general industrial and industrial maintenance. The
remaining sales were in marine/yacht, 10 percent; automotive re-
finish, eight percent; automotive OEM, five percent; architectural/
decorative and retailers, both at three percent; and the remaining
two percent in antimicrobial coatings.
PRIVATE COMPANY
YEAR ESTABLISHED: 1976
REVENUE: $134 million
MARKETS SERVED
• Architectural coatings • General
industrial coatings • Wood coatings
KEY EXECUTIVES
Ersin Kenan Kayalar, CEO; Ender Bahadir
Baykara, CFO; Zafer Kayalar, assistant
general manager of purchases and
finance; Tolga Kayalar, assistant general
manager of sales, marketing and IT.
PRIVATE COMPANY
YEAR ESTABLISHED: 1983
REVENUE: $134.3 million
MARKETS SERVED
• Powder coatings • Marine coatings •
Industrial coatings • Protective caotings •
Automotive refinish coatings • Varnishes
KEY EXECUTIVES
Reinaldo Richter, managing director;
Adilson Cesar Demathe, sales manager;
Pedro Reibaldi Neto, sales manager;
Mauro José Deretti, customer service.
Kayalar Kimya
Istanbul, Turkey
kayalarkimya.com.tr 76 75 WEG Tintas Guaramirim, SC - Brazil www.weg.net
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