14 DC VELOCITY MARCH 2014 dcvelocity.com
Pressed for talent? Then help expand the pool! Letters should be writ-
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Letters to the
editor
Re: “The great talent hunt,” February 2014
As Toby Gooley’s article points out, we have many challenges on the talent front. Most of what
we are collectively doing is devoted to being more attractive to a limited talent pool than our
competitors are. But the real key to success in the talent arena is to expand the talent pool itself.
To listen to some academics, nothing matters but the bright young things at whatever university. Degreed professionals are important, but we need multi-thousands more of non-degreed
workers. Where we fall down is in creating an ongoing stream of incoming resources, in greater
numbers than today, to fill talent needs with qualified and motivated people who enter the field
with purpose, rather than by accident or as a last resort. Sadly, the many programs directed at
training forklift drivers and order pickers present a limited, and borderline negative, view of
what a rich backdrop the intricate tapestry of the profession provides.
Here in Ohio, we are developing a program designed to inform and to encourage high school
audiences to consider supply chain careers. Our vision is to acquaint young people with the
possibilities offered by the profession and divert them into appropriate developmental channels, eyes wide open and early enough that they can enter the field educated, trained, and ready
to be productive.
We think this will deliver competitive advantage. It will also continue to fill the talent pipeline
so that we are not constantly fighting the talent shortage battle. It will give more people decent
jobs at decent wages, often in places where there are not many traditional opportunities.
Art van Bodegraven, managing principal, van Bodegraven Associates
acrossthedock
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