The Exterior Architectural
Coatings Market
The sluggish economy still presents challenges, but an uptick in housing sales has resulted
in an increased demand for exterior paints.
The market for exterior architectural coatings continues to feel the affects of the sluggish economy, but there have been some bright spots. An increase in new housing construction and an uptick in housing sales has given exterior architectural coatings manufacturers reason for optimism.
“The market continues to be depressed, on par with 2011,”
said Monte Lewis, vice president of sales at Dunn-Edwards.
“However, certain segments of the market have improved versus
prior year. New housing construction is one - though the im-
provement is modest and is versus a reality of almost 10% of pre-
cash highs. Most other segments have continued to be under
pressure from new commercial construction to residential repaint
and commercial repaint.”
According to Lewis, the real question is when it will improve.
“The pace of new housing construction has begun to accelerate,”
www.coatingsworld.com
November 2012
