Interior Architectural Coatings Market
solutions for our customers.”
AkzoNobel currently has three mega plants for its Decorative
Paints business in Europe ( Poland, France and UK), one in
Brazil, and one in China. A fourth mega plant in Europe (in the
UK) is being built.
Among AkzoNobel’s offerings for this market is Dulux
Easyclean, a paint that enables users to easily clean common
household stains off walls without worrying about damaging
the surface.
Dunn-Edwards latest products include Acri-Wall Interior
Flat Paint, a line of professional, zero VOC, low odor interior
paints ideal for use on new home and commercial construction
and residential multi-tenant housing projects. They provide
good touch-up, sheen, uniformity, and hide.
ENDURALASTIC 10 is an ultra-premium specialty 100 percent acrylic elastomeric wall coating designed for use on exterior
surfaces. ENDURALASTIC 10 has exceptional flexibility, chalking and binder degradation resistance, and provides outstanding
waterproofing protection against wind-driven rain by bridging
hairline cracks. ENDURALASTIC 10 also provides excellent
adhesion and outstanding alkali and efflorescence resistance on
properly prepared masonry.
PPG PITTSBURGH PAINTS WONDER-PRO Interior/
Exterior Latex Paint is a high-production commercial paint
formulated to meet the requirements of professional painters,
building contractors and building managers. This paint has
easy, spatter-free application and good dry hide, while drying
quickly for fast touch-up and recoat. With less than 50 g/L
VOC, Wonder-Pro can be used to paint occupied spaces with
limited disruption to everyday activities. Wonder-Pro is ideal
for maintenance applications for interior walls, ceilings and on
properly prepared exterior masonry, wood and metal.
A versatile, ultra-durable water-borne acrylic, PPG
PAINTS BREAK-THROUGH! is formulated to bond to
some of the most difficult substrates including fiberglass,
laminate and many plastics. The interior/exterior satin finish
offers very fast dry and outstanding early block resistance
for increased productivity with less downtime.
Break-Through! also provides hardness similar to or better
than standard alkyds with a low-VOC formula, but maintains
flexibility to endure extreme bends and deformation without
cracking and peeling. Break-Through! is ideal for maintenance
applications for doors, windows, cabinets, shelving, hand rails,
fixtures, trim, wood and concrete floors. CW
Benjamin Moore Names “Simply White” Its 2016 Color of the Year
Benjamin Moore announced its 2016 Color of the Year – Simply
White OC-117. The company also unveiled Color Trends 2016, a
corresponding palette of 23 colors to illustrate how white works
within the color spectrum.
“The color white is transcendent, powerful and polarizing – it
is either taken for granted or obsessed over,” said Ellen O’Neill,
Benjamin Moore creative director. “White is not just a design
trend, it is a design essential. The popularity of white, the neces-
sity of white, the mystique of white is quantifiable in our industry.
Of the top ten best-selling Benjamin Moore colors, variants of
white occupy five spots. It was inevitable that we would ultimate-
ly recognize white as our Color of the Year.”
The Benjamin Moore Color Studio forecasts color trends
after a year of research attending major industry shows around
the world, while also taking cues from standouts in architec-
ture, fashion, textiles, home furnishings and the arts. White
transcends style, and is seen in traditional, transitional and
modern interiors. The color also presents attractive exterior
looks for the home, from colonial to contemporary and virtu-
ally everything in between.
The Color Studio arrived at Simply White OC-117 after
careful review of the company’s more than 250 white selections. According to the Color Studio, it was the most neutral,
level and constant in the various light sources used in today’s
design environments.
Photo courtesy of Dunn-Edwards
