www.american-coatings-show.com 18
UUDo rules and regulation have a
strong impact on research and development for protective coatings?
Polek: Rules and regulations will continue to have a huge impact on development. For example, the restrictions on
VOCs has changed demand from VOC
compliance to VOC compliance PLUS
performance. No longer are coatings
systems ‘good enough.’ Sustainability
plays a more and more important role
in the chemical supply chain as can be
seen with the chemical industry’s “
Together for Sustainability” initiative –
which Brenntag joined in July 2015. It will
most likely impact the decisions coatings
and chemical companies make in terms
of raw material and supplier selection,
product development, and ultimately,
end use products that enter the marketplace.
“Sustainability Plays a More and More
Important Role in the Chemical Supply Chain”
ALONG WITH PERFORMANCE, SUSTAINABILITY HAS BECOME A KEY REQUIREMENT FOR PROTECTIVE COATINGS
Rules and regulations have a great
impact on coatings formulation, and
protective coatings are no exception.
Sustainability plays an increasingly
important role in the supply chain and
market choices, says Mike Polek, marketing director (ACES Specialties) at
Brenntag. Another key factor is improving performance, he adds, expanding
on the latest developments in protective coatings.
UUWhat are the latest developments
in protective coatings?
Mike Polek: The largest growth driver
for the North American ACES/CASE market has been in construction and infrastructure investment. Adhesives, coatings, sealants and elastomers used for
infrastructure tend to be the highest value and therefore represent some the latest advances in technology. LEED- specified buildings, as well as those desirous
of greater mold control, termite control,
intumescence, hurricane resistance and
basic structural protection are driving
conventional technologies to incorporate
higher performance standards. Smart
coatings designed to insulate buildings,
reduce weight or mitigate air friction,
represent some of the latest innovative
coatings systems that will have translatable use into other general industrial
markets. Performance will drive desire
and demand.
UUWhat trends do you expect to be
showcased at the American Coatings
SHOW 2016?
Polek: With the American Coatings
SHOW being a biennial exposition, many
companies have been able to thoroughly
test and exhibit better technologies over
a two-year period. Annual shows often
showcased technologies rushed through
testing procedures with chemistries
that were, in many ways, too premature
to exhibit. In 2016, technical presentations should be more substantive, better representative of market trends,
and more characteristic of marketable
performance-tested products. One-coat,
high-performance architectural paints
(with the full palette of colors) continues
to intrigue as it represents a step-change
in the entire value chain, from paint supplier, to contractor, to homeowner.
Mike Polek,
Brenntag
A Quick Look
at Novelties
EXHIBITORS MAKE SHORT PRODUCT PRESENTATIONS
A great number of exhibitors will make short product
presentations during the
American Coatings SHOW.
Speakers will introduce their
novel products directly on the
show floor.
Speakers have 15 minutes
to tell attendees what they
need to know about the development, performance and
technology behind their latest
coating developments.
After their presentations,
speakers will be available for
brief discussions with attendees. In order to focus interests,
the presentations will be arranged according to topic.
There is no admission charge
to the product presentations,
and ACS visitors are free to
drop by at any time. Prior registration is not necessary.
An overview of the presentations will be posted on the
American Coatings SHOW
website soon after they are
delivered. Exhibition visitors
will also be able to access the
presentations online after the
show.
Let’s Get Started
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In designated product presentation areas, exhibitors will
introduce their novel products directly on the show floor.
