APRIL 2015
VOLUME 13 NO. 4
inside
26 “Parceling” out the future:
interview with Rob Martinez
BY MARK B. SOLOMON
The founder of parcel consultancy Shipware sees
higher costs in shippers’ futures—but also sensible
approaches to mitigating them.
28 LEED or follow?
BY DAVID MALONEY
While there are advantages to becoming
certified for your environmental efforts, you can
reap the same benefits without the official stamp
of approval.
34 Regrets, recriminations,
diversions: the legacy of
bad times at West Coast
ports
BY MARK B. SOLOMON
From business losses to ruptured relationships,
the damage from the recently resolved labor
dispute continues to mount. But was it enough
to spark permanent change?
41 Three things you should
know about big data and
analytics
BY MICHAEL WATSON
The terms “big data” and “analytics” are widely
used but often are not clearly defined. The
explanations presented here will help managers
understand what these concepts really mean and
how they can use them to improve their supply
chains.
49 Paper or plastic?
(or maybe metal)
BY SUSAN K. LACEFIELD
Wood pallets still reign supreme, but they’re not
right for every application. Here’s a look at some
alternatives.
