cally to customers in the Midwest and on the West
Coast. Additional analysis revealed similar results
for a few other product lines. The company found
that if it moved production of several product
lines back to the United States, those products
could be manufactured at a lower total cost and be
shipped directly to customers with a net 30 days
invoice. That’s exactly what the manufacturer did,
and all problems were solved: product availability,
quality and reliability, order fulfillment, customer
satisfaction, incremental revenues, and cash flow
all improved. No currency issues, either.
10 Cost of unplanned and unforeseen risks. Organizations that outsource production tend to overvalue the labor
savings they expect to gain from outsourcing and
undervalue all the other potential costs and risks.
These include such underhanded practices as
intellectual property theft, and product and component piracy and theft that may be acceptable or
are rarely (if ever) prosecuted in some countries
where outsourcing is common. In fact, the risk of
unauthorized copying of products increases when
outsourced manufacturing is involved. One of our
clients, for instance, discovered that a supplier
was selling the client’s parts and components to a
family member, who then reproduced the branded product and was selling it for US $600 less than
the originals. This kind of product piracy can generate additional hidden costs, such as warranties
and repairs that the legitimate company may end
up paying for.
In addition to “man-made” risk, unpredictable
situations like tsunamis, earthquakes, and other
natural disasters add irreversible costs to the outsourcing process. It’s imperative, therefore, that
responses or contingency plans for dealing with
all of the possible risks and potential consequences
be integrated into any outsourcing strategy. This
will allow you to mitigate the costs of those consequences and recover more quickly.
UNCOVER HIDDEN COSTS
It is no secret that most decisions to outsource
production were fueled by the expectation of
huge labor savings. But the largest cost driver in
many products today is materials, not labor—so
chasing labor savings is yesterday’s game. Still,
some executives are reluctant to revisit their past
decisions. This is unwise, because complacency,
postponement, or procrastination about improv-
ing outsourcing costs are not winning strategies
for future success.
In fact, there is a lot of “gold” to be found
in the outsourcing practices of most organiza-
tions, but it’s not easy to uncover these hidden
costs. Because outsourced production involves
a complex network of transactional processes, it
obscures a significant array of costs. Complicating
matters is the fact that outsourcing involves a lot
of unpredictability, professional judgments versus
hard data, a high degree of informal activities
underlying a formal process, and fuzzy cause-and-
effect situations. For the uninitiated, or for those
who are too hasty, it is easy to double-count or
totally miss these elements of costs, thus quick-
ly compromising both the reconciliation of the
numbers and the credibility of the analysis. Given
those conditions, the path to reducing outsourc-
ing costs is to redefine and employ a combination
of seasoned experience with the best data-driven
and evidence-based strategies in today’s global
marketplace. Some of the most effective tools
include activity-based cost analysis and using an
organization’s integrated enterprise architecture
and other information technology resources to
trace transaction streams and reconstruct these
hidden costs.
Most companies need to improve how they
make their outsourcing decisions, not because
they made a mistake but because outsourcing is
a dynamic process where circumstances change
over time. And in fact the situations surrounding
the 10 hidden costs described in this article can be
game changers, because they may open the basic
assumptions underlying outsourcing decisions to
question and make a different option more feasible and cost effective. It is more than worthwhile
to re-evaluate outsourcing of production now. A
serious effort at improving the outsourcing deci-sion-making process can easily add a few more
margin points and millions of dollars in new savings opportunities. c
TERENCE T. BURTON IS PRESIDENT OF THE
CENTER FOR EXCELLENCE IN OPERATIONS INC.
(CEO), A MANAGEMENT CONSULTING FIRM.