Coatings World - December 2013

line and value products, like Solo Paint, for interiors and exteriors.

Sherwin-Williams ColorCast Ecotoner colorants, which are used to tint all Sherwin-Williams latex and water-based paints, are GREENGUARD Gold certified and will not add to the VOC content of the paint when tinted. The colorants are packaged in PET plastic bottles made entirely of recycled plastic. Sherwin-Williams received the EPA Presidential Green Challenge Award for using recycled PET bottles to develop a new resin technology for coatings in 2012. This innovative technology eliminates millions of pounds of VOC emissions while supporting the recycling of multi-million pounds of PET every year.

Professionals can find resources for sus-
tainable building projects at swspecs.com,
including coating specifications, updated
VOC regulations and certification guide-
lines, and a complete and continuously up-
dated Green Programs and VOC Regulated
Areas Reference Guide for Coatings.

*GREENGUARD Certified Products are certified to GREENGUARD standards for low chemical emissions into indoor air during product usage. For more information, visit ul.com/gg.

Dulux Paint Predicts Colorful
Revival in Year Ahead

The Dulux brand has unveiled its 2014 paint trends forecast. The colorful palette is filled with rich, invigorating hues that represent renewal and refreshing change, according to the leading Canadian paint brand.

“After four economically-difficult
years, people are starting to let out their
collective breath and are ready for new be-
ginnings, which is translating into a move-
ment towards fresh and creative colors,”
said Martin Tustin-Fuchs, brand manager
for Dulux paint. “As a result, we’ll see
novel shades and unexpected combina-
tions of colors in the year ahead in all ar-
eas of home decor.”
From delicate pastels paired
with soft neutrals, to playful fu-
sions of bold and bright tones,
to sophisticated pairings of dra-
matic darks and elegant neutrals, the
2014 colors all have an element of re-
newed energy and vibrancy. For example,
“reds are more tangy, oranges are more
expressive, greens are more jeweled, and