transportationreport
BY MARK B. SOLOMON, SENIOR EDITOR
In today’s tight driver market, recruiting drivers
is less of an issue than simply holding on to them.
Stay…just a little bit longer
IN LATE JUNE, CON-WAY TRUCKLOAD, THE TRUCKload unit of transport logistics giant Con-way Inc.,
launched a partnership with a driver training school in
Detroit. Under the partnership, students would receive
reduced tuition rates while in school and be eligible to have
up to one-half of that tuition reimbursed by the company
when they graduate.
Con-way Truckload then extended an extraordinary car-
rot: It would waive the traditional “commitment” contract
requiring a new driver to remain with the carrier for a spec-
ified period or else return the reimbursement. In other
words, there was nothing to keep students from taking
advantage of the subsidized training then moving on once
they earned their commercial license.
PHOTO COURTESY OF CON-WAY INC.
