growth drivers, product overviews, end-use applications, environmental and regulatory issues, recent product introductions,
recent industry activity, and profiles of major and niche global
and regional market participants.
For more details about this report, visit
www.strategyr.com/Wood_Preservative_Chemicals_Market_Rep
ort.asp
Megatrends will be key to future growth
for chemicals and materials markets
Seismic shifts in economies, politics, culture and climate and their
convergence have thrown up global megatrends. These megatrends present opportunities for companies of all sizes. The chemical industry recognizes this as much as any other. Many of the
strategies being set by the world’s top chemical companies are
now based on an understanding of these global megatrends.
Megatrends are global, sustained and macroeconomic forces
of development that impact business, economy, society, cultures
and personal lives, thereby defining our future world and its increasing pace of change. Frost & Sullivan’s ongoing research program identifies, defines and evaluates megatrends and their future
implications for a range of businesses and markets, including the
chemicals and materials industry.
“Megatrends will have a profound impact on the future di-
rection of the chemicals and materials industry,” said Frost &
Sullivan industry principal Brian Balmer. “For instance, the
growth of mega cities will stimulate growth for many chemical
products such as glazing with added acoustic insulation, and ma-
terials such as plastics and adhesives that enable the production
of more compact home appliances.”
Over the longer term, continued urbanization in developed
countries will result in demand for more materials that con-
tribute to making healthier buildings, such as odor-neutraliz-
ing paints.
“Similarly, social trends, in particular for more environmen-
tally sustainable solutions, will be the single biggest factor af-
fecting future chemicals demand,” said Balmer. “The
development of plant-based feed stocks in place of crude oil will
be the most important trend in chemicals to 2020, driven in part
by consumer demand led by social trends.”
The impact of social concerns over sustainable and renewable
materials will spur the development of second-generation biofu-
els, produced using algae as a feedstock. This will remove the
issue over competing with food crops.
“Products designed for modern and future lifestyles part of
Generation Y use a wide range of innovative chemicals,” said
Balmer. “These include structural materials such as engineering
plastics for more compact and more feature-packed convergent
devices such as smart phones, composite materials for lighter,
stronger sports equipment and eco-friendly materials for bio-
sourced, recyclable, reusable or bio-degradable packaging.”
Product areas that will emerge at the forefront in future due
to the impact of megatrends range from nanomaterials, smart
materials and sustainable/renewable materials to organic elec-
tronics, biotechnology and carbon fiber and engineered natural
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