Asia is the largest of all continents on the earth. Asia has 30 percent of the world’s land mass with over 60 per- cent of the world’s population. Its population almost
quadrupled during the 20th century. Depending upon how one
defines it, Asia is comprised of 51 countries with a population of
nearly 4. 4 billion people.
Asia has the two most populous countries in the world –
China and India. China is the largest country with an estimated
population of 1.4 billion in 2014. It accounts for almost one-third
of Asia’s total population. India runs a close second to China with
an estimated population of 1.3 billion in 2014 and represents
nearly 30 percent of the continent’s population. It is estimated
that India’s population will surpass China’s before 2030.
In 2013, the total sales of coatings in Asia Pacific were
$56,241 million, on approximately 18,543 million liters. Part of
Asia Pacific’s coatings industry is comprised of large, fast-growing countries. Two of the largest and fastest-growing coatings
markets in Asia Pacific are China and India. In fact, China and
India together represent roughly 75% of Asia Pacific’s total coatings volume in 2013. In addition to these large countries, Asia
Pacific is also comprised of many smaller, fast-growing countries
in terms of coatings consumption such as those in Southeast
Asia - Indonesia, Thailand, Malaysia, Vietnam, etc. Asia Pacific
also consists of mature, slow-growing countries such as Japan
and Australia which have struggled over the years to hold onto
their respective market shares of the region. Japan is the second
largest Asian market in value for coatings and the third largest
market in volume. In stark contrast to China and India, Japan
actually experienced negative coatings volume growth over the
past five years. Australia also experienced negative coatings
growth over the same timeframe.
For this report, the Asia Pacific region has been segmented
in the following manner: Australia,China India Japan, South
Korea, Central Asia, Southeast Asia (Indonesia, Philippines,
Vietnam, Thailand, Malaysia, Myanmar, etc.) and Other Asia
Pacific Countries
Volume and Value
It is estimated that the market value of coatings in the Asia Pacific
region was $56,241 million in 2013 on a volume of 18,543 million liters. This represents a 9. 8 percent annual increase in volume and a 10% annual increase in value since 2008.
Growth over the next five years is forecast to be less robust
than the previous five years. Volume growth is projected to be
about six percent for the next five years as compared to 9. 8 percent for the previous five years. Value growth of the Asia Pacific
region is projected to be 7. 4 percent between 2013 and 2018
as compared to ten percent for the previous five years. Despite
Asia Pacific Report
Figure 15-1: Asia Pacific as Part of the
Total Coatings Market (2013)
Source: Orr & Boss, Inc. estimates
Total Global Coatings Volume = 37 billion liters
Total Global Coatings Value = US $130 billion
Table 15-1: Historical and Forecast Sales of Asia
Pacific Coatings (2008, 2013, 2018f)