technologyreview
BY DAVID MALONEY, SENIOR EDITOR
The ins and outs
One company
wanted to track the
location of every
item in its DC.
Another wanted to
monitor assets
scattered throughout
the continent. The
answer for both:
a sophisticated
visibility system.
of visibility
WHOEVER SAID INFORMATION IS EVERYTHING COULD HAVE BEEN TALKing about the business of logistics and distribution management. Just ask any company that has invested in tracking and tracing technology. These systems, which typically combine data capture technology with sophisticated software, take the guesswork out of determining the whereabouts of items—whether they’re inside a DC or
somewhere in a far-flung global distribution network. Almost without exception,
companies that use this technology say it has allowed them to take service and performance to the next level.
What follows is a look at two companies that have implemented visibility systems
and the advantages they’ve gained. The first, Cooper-Booth Wholesale Co., is using
