hide surface imperfections on aged wood
surfaces,” said Dougherty. “Additionally,
their superior adhesion and mildew and
algae resistant properties enable them
to last and look great, longer than any
product that we have ever put on the
market. These products have been well
received in the marketplace and continue to grow in sales.”
Another exterior product that has
worked very well for PPG in recent years
is its Sun-Proof Acrylic Oil product line.
“This line of low VOC stains, toners and
clears utilizes what we call core-shell
technology to provide the performance of
penetrating alkyd with easy water clean-up,” Dougherty explained. “This has been
particularly helpful to meet increasingly
stringent VOC requirements in many
parts of the country without sacrificing
performance.”
On the interior side, PPG is excited
about 2008 because the company is
going to be expanding its Olympic line
of stains, gels and varnishes in its com-
pany-owned stores and dealer networks. The line will include products
suited for professional applications as
well as traditional residential interior
applications.
For Rust-Oleum, launching this
spring will be Varathane’s Foam Stain.
“This product will allow the user to
apply stain to an interior wood surface
via a foam that has the consistency of
hair mousse,” said Moon. “This product’s revolutionary new application
method offers the ultimate in ease and
control by reducing messes and drips.
Simply apply, then rub in the penetrating stain.”
Rust-Oleum’s Varathane Fly Specking
Kit is also now available and lets users
create their own one-of-a-kind antique
look to wood. The kit includes three 1-
ounce bottles of various shades of stain
that the user dips a brush into and then
splatters tiny droplets of stain onto the
surface of their project. “This gives the
wood the appearance as if an insect had
stain on its legs and then walked across
the surface,” explained Moon. “Interior
wood workers can also achieve an
antique and distressed look with the new
Varathane Distressing & Wormhole Kit,
which includes a tool to add dents and
wear and tear to the wood and also a tool
that is used to simulate insect paths
through the wood.”
The Rust-Oleum interior flooring
line will also have two new products
added to it this spring, including Nano
Shield Advanced Floor Finish and
Nano Shield Advanced Floor Finish
Sealer. Floor Finish is a clear water-based floor finish available in gloss,
semi-gloss and satin that is used to
protect wood floors with its unique formula of aluminum–oxide nano particles that offer exceptional wear resistance. Floor Finish Sealer also contains
aluminum–oxide nano particles and is
used to fill and seal wood’s pores prior
to using Floor Finish to ensure an
even topcoat. CW
ARCH WOOD PROTECTION OFFERS
FRAMEGUARD MOLD-RESISTANT COATING
Arch Wood Protection, a major producer of wood preservatives applied by pressure treatment, has introduced a
mold-resistant coating aimed at the residential framing
market. This coating is applied by the spraying or dipping
of wood products, which are then called FrameGuard
mold-resistant wood. It enables lumber, plywood, trusses
and engineered wood products to resist mold, termites
and decay in interior installations. Coating is performed
at wood handling centers where quality can be controlled;
it is not done at the job site.
“With all of the concern about mold, it seemed a perfect time to launch the product,” said Huck DeVenzio
manager, marketing communications for Arch Wood
Protection, Inc. “However, new home construction has fallen off badly, and builders are reluctant to promote products
that add to the cost of a home—especially unfamiliar products that are not visible in a completed home, even if their
features are desirable. Coated framing is a new market,
and it may take a while for the idea to catch on.
“Looking through rosy-colored glasses, the current
housing situation is providing us with time to present
our story while many builders have time to listen,” he
continued. “We suspect that there will be a market for
coated framing that delivers benefits to homeowners.
Interest remains high, even if sales have not matched
our expectations.”
