Coatings World - January 2013

The show is one of the largest global coatings shows, with more than 25,000 attending this year.

understanding and discussed industry challenges. While the majority of the audience came from mainland China (69%), there were delegates from Australia, Belgium, Germany, Israel, Japan, Malaysia, South Africa, Thailand, UK and the U.S.

“Regarding the Conference, many attendees commented that they benefited tremendously by acquiring helpful knowledge, developing network of contacts and meeting with experts,” Ho added.

Feedback from Attendees and Exhibitors

Attendees and exhibitors alike said they felt that CHINACOAT 2012 once again offered visitors the ability to see first-hand the opportunities that are available to the Chinese paint, coatings and ink markets.

Ho reported that the feedback that Sinostar received showed that attendees were largely satisfied with the opportunities they found at CHINACOAT 2012 to source new products and suppliers, network with peers and keep abreast of industry happenings.

According to the preliminary visitor findings which Sinostar
collected during the show:
• 95% said CHINACOAT 2012 was successfully organized.

• 91% agreed the quality and mix of exhibitors were good.

• 85% would recommend others to visit.

“Many exhibitors said that CHINACOAT continued to
grow every year,” Ho added. “They were happy with both the
visitor flow and quality. Some of them were pleasantly surprised
to find the generated sales leads were even better than exhibiting
at the Shanghai show. They would keep choosing CHINACOAT
as one of their vital promotional campaigns and the stage to
launch new products.”
Chuck Hoover Jr., president of Hoover Color, who attend-
ed the show, said that CHINACOAT is always worthwhile
to see, and this year’s show appeared to draw more visitors
from the U.S.

“CHINACOAT does a great job attracting global attendees, and because it did not fall on the American holiday of Thanksgiving, it seems to have enabled U.S. companies to more fully participate this year,” Hoover added.

Exhibitors said that CHINACOAT 2012 delivered on the promise of meeting with the industry leaders who are driving the growing paint, coatings and ink markets.