• Raw Material Evaluations
•Formulation Optimization and
Deformulation
• Expert Witness Services
•Competitive Benchmarking, Product
Testing, and Analysis
•Product Performance and Failure
Analysis
• Problem-Solving and Trouble-Shooting
• Technical Writing and Review
• Data and Market Analysis
In 2012, Stonebridge expanded its labo-
ratory operations to Plymouth, Michigan.
The company is currently housed in a
57,000 square foot. state-of-the-art labo-
ratory and light industrial building.
Stonebridge combines its formulating
and testing capabilities with its extensive
knowledge of coatings. The company
offers a wide variety of development ser-
vices, from new raw material evaluations
to project design and management.
Valspar High Performance
Architectural Coatings
Launches New Website
Valspar High Performance Architectural
Coatings has launched a new website –
valsparcoilextrusion.com.cn. The new
website makes it easy for professionals in
the coil coatings industry to learn about
new technologies and coating innovation,
as well as research and select
from among Valspar’s industry-
leading metal architectural coat-
ings for their projects.
Axalta in China Wins 2014
Innovation Award for
Competitiveness
Axalta Coating Systems has been
awarded the 2014 China Automobile
and Parts Industry Development
Innovation Award for Competitiveness
in recognition of Axalta’s advanced
coating systems. The awards are
granted annually to manufacturers
of advanced patented technology,
BASF Opens Designfabrik Tokyo
BASF has launched the first designfabrik outside Europe in Tokyo, Japan. The second designfabrik worldwide will strengthen
BASF’s capabilities as a provider for comprehensive solutions
supporting customers from various industries not only with innovative materials but also with assistance at a very early stage
of product development.
The designfabrik at BASF’s headquarters in Ludwigshafen,
Germany, aims at making customers’ design-oriented projects
even more successful with the right materials. Since its foundation in 2007, it has continuously expanded its scope and size:
“The launch of the Tokyo designfabrik is the consequence of
this development. The Japanese market is and has always been
a source of cutting-edge design and innovation in various industries. With our new designfabrik we are now in an even better
position to translate the creative ideas of the designers into feasible material concepts,” explained Guiscard Glück, vice president, New Markets and Products, BASF SE.
Just as the first designfabrik in Germany, designfabrik Tokyo will offer product and industrial designers as well as engineers consultancy work and material solutions using BAFS’s
broad product portfolio, e.g. high-performance plastics and
polyurethanes, but also coloring solutions. A special focus
area will be automotive applications. Here, experts will support the development of new applications for different materials, in particular for vehicle interiors and exteriors, aiming
to help improve the efficiency, comfort and safety of vehicles
while opening completely new design possibilities at the
same time.
Toshifumi Tanakai, designfabrik Tokyo’s vice director, BASF
Japan Ltd., said, “Connecting industrial designers, educational
institutions and customers allows us to realize unique products
and design visions with BASF’s materials. designfabrik Tokyo of-
fers support in every phase of the design process, with expert
advice for color, material and finishing. ”
Since the opening of the designfabrik in 2007, BASF has a
track record of working with stakeholders to make customers’
design-oriented projects even more successful with the right
materials: In 2008 the launch of the Myto chair by Konstantin
Grcic proved the capabilities of BASF followed by several well
recognized projects such as the Vegetal chair by Vitra or the
Winkel lamp. In 2012, a global car seat design competition –
sit down. move. – inspired unique designs for future car seats,
with an emphasis on comfort, ergonomics, weight, and safety.
In 2013, the development of the Concept 1865 bicycle showed
how an established product can be reinvented using new mate-
rials and the current state of the art technology.
Under the guidance of Toshifumi Tanakai, the designfabrik in Tokyo will aim
at making their customers’ design-oriented projects even more successful
with the right materials. Just as the first designfabrik in Germany, it will
offer product and industrial designers as well as engineers consultancy
work and material solutions using BAFS’s broad product portfolio, e.g.
high-performance plastics and polyurethanes, but also coloring solutions.
Photo: BASF SE; 2014
