Keeping your Toyota a Toyota
THE WORK OF A MANUFACTURER OFTEN ENDS ONCE A CONSUMER
buys its product. But in the case of Toyota Forklift, it’s after a purchase
that much of the work for its Toyota Dealer Network really begins. The
network acts as an extension of the Toyota brand, providing access to
financing, service, warranties, and Genuine Toyota Parts at more than
65 dealers at 220 locations across North America. It’s a partnership
that provides full-circle support for your forklift fleet. And that’s the
foundation of Toyota 360 Support.
“It’s the customer-first mentality that differentiates the Toyota forklift dealer from its competition. But more importantly, it’s the people
who embody the customer-first mentality and
put it into action in the field on a day-to-day
basis,” says Jon Vincent, national manager,
Dealer Sales at Toyota Material Handling.
Customer service is the primary focus of
Toyota dealers, and caring for Toyota forklifts
in the field is a passion. Dealers know that the
best people to keep vehicles running are those
expertly trained and equipped for the job.
“Toyota-certified technicians go through the
most rigorous training in the industry, which
includes both classroom training and in-the-field training in order to
keep your Toyota forklifts running at peak performance and ensure
maximum uptime,” says Megan McGriff, Toyota’s manager – Parts
Sales, Customer Service, and Marketing. “The technicians have the
right skills and the right parts to keep Toyota fleets up and running.
By putting the know-how and responsiveness of Toyota-certified technicians behind you, your business will always operate at full strength.”
FULFILLING THE PROMISE
Service is a primary component of Toyota 360 Support. This planned
maintenance and fast-response program goes well beyond a typical
warranty to assure that there are no surprises in maintaining a Toyota
vehicle.
“It allows the customers to avoid potential expenses down the road
by keeping up on the planned maintenance,” explains McGriff. “The
Toyota 360 Support promise is built on Toyota’s certified technicians
and the service that they provide. We have over 3,500 technicians
and 2,600 service vans on the road every day making sure
that the customers’ forklifts are running so that those cus-
tomers can continue to work on growing their business
instead of monitoring the maintenance of their forklifts.”
Companies cannot afford to have their forklifts break down. The use
of Genuine Toyota Parts helps to assure there are no surprises when
operating a Toyota vehicle. Toyota’s industry-leading Genuine Parts
warranty protection covers two years or 4,000 hours from the instal-
lation date and includes labor when installed by a Toyota-certified
technician. The aftermarket quality-control system verifies that every
Toyota Genuine Part is built to the same exacting tolerances and qual-
ity-control standards as the part it replaces.
“The overall advantage of Toyota Genuine replacement parts is
keeping peace of mind,” says Ron McCluskey, president of Brodie
Toyota Lift, a dealer in Lawrence, Mass. “There
is a significant difference in quality with using
a Toyota Genuine Part compared with a will-fit
replacement part.”
DATA IS KING
Good management is a combination of opti-
mizing the use of equipment and person-
nel. That’s where Toyota T-Matics Command
comes in. This mobile forklift management
system provides actionable operative data on
your Toyota vehicles.
Stemco, a manufacturer of truck components, uses T-Matics
Command on the fleet of Toyotas at its production plant in Longview,
Texas. “T-Matics has really helped with tracking forklift use,” says
Brad McGill, a supervisor at Stemco. “My press area has four different
forklifts, and I’m able to go into the system and see how much time
each forklift is being used. I think there’s also much more account-
ability. Each driver logs in with a unique passcode, and that gives
them a sense of awareness that they need to pay attention to their
surroundings.”
With the promise of certified technicians, fast response, and
Genuine Toyota Parts, Toyota 360 Support is the best way to assure
that your Toyota forklifts remain highly productive every day of their
lifting lives.
For more information on Toyota’s full-service product line of forklifts
and warehouse equipment, visit www.ToyotaForklift.com/forklifts.
To hear what customers are saying about Toyota’s
aftermarket services, go to dcvtv.com and click on the
Performance Profile Video on Channel 2.
ADVERTORIAL
The Toyota Dealer Network provides more than sales and repairs. It delivers peace of mind.
PERFORMANCE PROFILE