Jotun
Sales: $1.5 billion
Major growth in
Middle East
Company Facts:
Jotun A/S
P.O. Box 2021, N-3248
Sandefjord, Norway
Tel: ( 47) 33-45-70-00 Fax: ( 47) 33-45-72-42
www.jotun.com
The Jotun Group, which
includes Jotun Dekorativ,
Jotun Paints, Jotun Coatings
and Jotun Powder Coatings, posted
sales of $1.5 billion in 2007, up from
$1.2 billion the previous year.
Jotun Dekorative is responsible for
decorative paints, stains and varnish
for the professional and DIY markets
in Scandinavia. Jotun Paints is
responsbile for decorative paints in all
markets outside Scandinavia including marine and protective coatings for
markets in the Middle East and South
East Asia. Jotun Coatings is responsible for marine and protective coatings,
and decorative paints in local markets
in Europe and selected markets in
Asia. Lastly, Jotun Powder Coatings is
responsible for powder coatings.
Decorative paints represent 37% of
Jotun’s sales, while marine coatings
accounts for 30%, protective coatings
21% and powder coatings 12%.
Jotun’s growth can be attributed to
economic expansion in Asia and the
Middle East, which has stimulated large
scale construction projects, a newbuild-ing boom in the shipping industry and
increasing demand among consumers
for decorative paint.
Jotun Paints had a strong year particularly in South East Asia in
Malaysia, Indonesia and Vietnam,
where relatively new decorative markets are boosting sales.
In the Middle East and Asia Jotun
continues to increase its number of
Multicolor centers, which feature its in-store tinting system. Investments also
continue in several Jotun Inspiration
Centers in the region. Factories are also
under construction in Saudi Arabia and
Libya, which will be completed in 2009.
Jotun Coatings’ marine and protective
coatings segments also continue to grow
with contracts for more vessels than the
previous year while the fast growing con-stuction industry in the Middle East and
Northeast Asia is increasing demand for
Jotun’s products. Increased growth has
resulted in a need to invest in new production facilities and upgrading existing
plants. New, modern plants in India,
Turkey and Korea are under construction. The company is also considering
establishing factory facilities in Russia
and Brazil, increasing production capacity in China and a new plant for deliveries to Singapore.
• 2007 SALES REVENUE: $1.5 billion
(2006 SALES: $1.2 billion)
• KEY PERSONNEL: Odd Gleditsch dy, Jotun’s
chairman of the board of directors; Morten Fon,
president and CEO; Bjørn Naglestad, group executive vice president, Jotun Dekorativ; Erik Aaberg,
group executive vice president, Jotun Paints;
Esben Hersve, group vice president, Jotun
Coatings; Knut Øivind Malmin, group executive
vice president, Jotun Powder Coatings.
• MAJOR PRODUCTS: Decorative paints, marine
and protective coatings, and powder coatings.
JOTUN LAUNCHES “LADY” BRAND INTO THE MIDDLE EAST MARKET
In a move that reflects the increasing participation of women in their homes,
Jotun Paints launched the “Lady” interior brand into the Middle East market in 2007. The launch of the interior brand
followed two years of extensive research in the
regional Dubai-based R&D laboratory in close
collaboration with Jotun Norway to come up
with an interior paint brand. The acrylic paints
are available in a matt finish that offers benefits such as easy clean, neutral scent and color
last. Cleaning stains and dirt off painted walls
will not leave any spots or affect the quality of
the paint finishing. Further, the solvent-free
paints do not leave any trace of odor after six
hours of application.
