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Kansai Paint Co., Ltd.
Osaka, Japan
www.kansai.co.jp
PUBLIC COMPANY
HEADCOUNT: 7,000
YEAR ESTABLISHED: 1918
COATINGS REVENUES: $2.299 billion
TOTAL REVENUES: $2.299 billion
SEGMENT BREAKDOWN
• Paint Segment: 100%
KEY PEOPLE
Shoju Kobayashi, president and representative director;
Masanobu Ohta, chief director of general paint, president of a
subsidiary, director; Shinichi Hamamatsu, senior managing
director, representative director; Yuzo Kawamori, senior managing director, deputy cheif director of paint business, chief
firector of industrial coating material.
Kansai Paint Co., Ltd. offers automotive coatings for new cars, including automotive parts, as well as refinishes; industrial coatings, which comprise
pre-coated metal coatings and electrodeposition coatings
for aluminum sashes, as well as coatings for beverage
cans, home electric appliances, and construction and
industrial machinery; decorative coatings for housing,
commercial buildings, and public facilities, primarily coatings for new buildings, and coatings for repair and maintenance; and coatings for ships, marine containers,
marine structures, bridges, and chemical plants.
Kansai’s business is divided into automotive (46%), industrial (21%), decorative (19%), and marine and protective
(4%) segments. Coatings revenues for
2008 amounted to nearly $2.3 billion.
The firm operates in Japan, Europe, the
U.S., southeast Asia, India and China.
The company reported favorable
growth in the sales of automotive coatings for new cars in Japan due to
increases in production brought about
by favorable exporting conditions. In the
area of automotive refinish, although the market in Japan
was sluggish, Kansai was able to develop new demand
through the expanded sales of its environmentally-friend-ly products. The company also entered into an exclusive
contract for selling PPG Japan paint products in Japan,
which helped drive growth.
As for industrial coatings, Kansai reported an increase
in sales of industrial machinery coatings due to growth in
the production of large-scale construction vehicles.
Kansai reported a slowdown in the demand for decorative coatings but has expanded sales with eco-friendly
products, through for example, the introduction of products with high added value, such as exterior coatings that
provide dirt and stain resistance, eco-friendly interior
Paint working
coatings and water-based heat barrier coatings for roofs,
balconies and outer walls.
In North America and Europe, Kansai has established a
solid supply system for automotive coatings through PPG
Kansai Automotive Finishes (PKAF), a joint venture company with PPG Industries. Kansai expanded this alliance
during the year to include the sale of automotive coatings
to Japanese-owned or operated OEMs in Hungary. The
business was transferred from a previous venture
between AkzoNobel and Kansai Paint.
As India continues to undergoe economic growth,
demand continues to grow for products
related to residential housing and automobiles. Favorable results in the areas of
decorative coatings, automotive coatings
and industrial coatings have resulted in
a large increase in revenue, the company
reported. The company has also changed
the name of its subsidiary in India from
Goodlass Nerolac Paints Ltd. to Kansai
Nerolac Paints Ltd. The company also
formed a merger with Polycoat Powder
Ltd., a 100%-owned subsidiary of Kansai
in the area of powder coatings.
In China, Kansai has constructed an automotive coatings plant in Guangzhou, and has created a system to
respond to the expanding automobile market in China for
the area ranging from Shenyang and Tianjin in the north
to the Guangzhou region in the south.
The company reported favorable results in other Asian
regions as well. In Thailand, it completed its second plant
in the country. In Indonesia an increase in automobile
manufacturing is expected to continue and in Malaysia,
while auto manufacturing is down, Kansai Coatings
Malaysia Sdn. Bhd., which was purchased last year,
reported increased sales for both decorative and industrial coatings. ;
