Coatings World - July 2009

Jotun AS Sandefjord, Norway www.jotun.com

PRIVATE COMPANY
HEADCOUNT: 7,108
YEAR ES TABLISHED: 1926
COATINGS REVENUES: $1.87 billion
TOTAL REVENUES: $1.87 billion

Jotun’s coatings revenues in 2008 totalled $1.87 billion. In March 2008, Jotun opened a new $25 million manufacturing facility in Pune, India. The plant has a capacity to produce 50 million liters of paint annually and 5,000 tons of powder coatings.

MultiColor, which was the world’s first electronically controlled paint mixing machine, is one of Jotun’s strong brand names. It was first launched in the mid seventies and is now finding new markets as Jotun continues to expand into new countries and continents such as South East Asia and the Middle East. A new standardized MultiColor Centre

14

DAW Ober-Ramstadt, Germany www.caparol.de

PRIVATE COMPANY
HEADCOUNT: 4,500
YEAR ESTABLISHED: 1895
COATINGS REVENUES: $1.471 billion
TOTAL REVENUES: $1.471 billion

The parent company of the Caparol Group is the Deutsche Amphibolin-Werke von Robert Murjahn Stiftung & Co KG (DAW). DAW was founded in 1895 and today carries out the central functions such as purchasing, production and finances. DAW is the leading German decorative paint manufacturer. The Caparol brand is the leading brand within the DAW Group. The marketing activities are subdivided into six strategic business units.

In the professional business unit high quality paints, enamels, glazes, chemical building products and materials for facades and insulation tech-

SEGMENT BREAKDOWN

• Jotun Dekorativ : 14%

• Jotun Paints: 28%

• Jotun Coatings: 47%

• Jotun Powder Coatings: 11%

Concept was developed, to be first launched in the Middle East. By the end of 2009 there will be as many as 5,000 tinting machines all over the world.

Jotun also launched a new decorative paint named Sens, which is a healthier alternative to traditional paint and has been a significant market success since the launch in September 2008.

Lastly, Jotun’s hydrolyzing silyl acrylate antifouling product SeaMate was launched in 2008. It provides excellent technical advantages like rapid drying after application, reducing both application and material costs. SeaMate also provides a hard finish offering protection

SEGMENT BREAKDOWN

• Architectural/Decorative: 100%

KE Y PEOPLE

Morton Fon, president and CEO; Bard Tonning, group executive VP, Jotun Dekorativ; Erik Aaberg, group executive VP, Jotun Paints; Esben Hersve, group executive VP, Jotun Coatings; Martin Chew, group executive VP, Jotun Powder Coatings.

against mechanical damage and uses second generation copper biocides, giving the product an environmentally sustainable profile. ;

Jotun’s new facility in Pune, India.

KEY PEOPLE

Dr. Klaus Murjahn, CEO.

nology are marketed under the brands Caparol, Alligator and Alsecco for professional users. The product range of the brand Alpina, which is active in the DIY business unit, is mainly composed of environmentally friendly, non-noxious, easily worked and high quality decorative paints, enamels and glazes and is aimed at the end-user. The wholesale business unit comprises an extensive range of services for the professional paint wholesalers provided by the company Caparol Marketing Service (CMS). The industrial business unit is supported by the company Caparol Industrial Solutions whose products and services are exclu-

sively orientated to the requirements of industrial customers. Lastly, the Nerchau decorating and artist’s paints is located in Saxony and produces high quality paints for educational, hobby and artistic requirements. ;