Sustainable Solutions
November 2016 www.coatingsworld.com Coatings World | 39
PVDF resins and resulted in outstanding
protection against dirt and staining as
well as exceptional color consistency and
retention.
Sustainability in Residential
Beyond business’s efforts toward achieving a more sustainable environment,
home owners are also undertaking green
building practices due to the obvious benefits of better durability, energy and water
savings and improved indoor air quality.
These benefits then act as a butterfly effect, eliminating the potential for mold,
minimizing VOC emissions and extending the life of home structure.
One homeowner living in the California
countryside was looking to both downsize
as well as create a truly sustainable home.
Driven by these two goals, the owner designed and constructed a net-zero metal
home, using efficient technologies like solar
panels and geothermal heating and cooling throughout the house. He also chose
insulated panels for the walls and roof,
which provided an R-value (the capacity
of an insulated material to resist heat flow)
of 42 – well exceeding California’s building standards. In addition, a solar reflective coating was applied to the metal roof,
further contributing to the home’s energy
efficiency. The coating also helps with the
longevity of the home’s appearance, as it’s
resistant to humidity, fading, chalking,
abrasions and most chemicals.
Metal roofs are one sustainable prac-
tice making its way from the commercial
realm into residential spaces. Alone, the
use of a metal roof can contribute to a
more sustainable building, but when
finished in a coating that contains solar
reflective pigments, the benefits are multi-
plied. Solar-reflective pigments help low-
er the overall temperature of structures
while providing exceptional durabil-
ity and reducing both energy consump-
tion and your environmental footprint.
Recently, an Indiana resident set out to
build a new home. From the beginning,
he was set on using a metal roof because
he knew it would be a smart investment
that requires minimal maintenance and
provides durability. To further safeguard
his metal roof, he chose to finish the ma-
terial in a coating that would provide
protection against harmful UV rays for
years to come, benefiting the entire home.
The Future in Sustainable
Coating
North America leads the world in the demand for green building materials - accounting for 40 percent of the total market share
- and that demand is reflected throughout
the coating industry as well.
Innovations continue to move sustainable coatings from passive to active performance and from minimizing damage
to repairing and restoring resources. These
advances will only continue to improve as
coating manufacturers take sustainability
goals to heart, making enhancements that
will deliver products that not only meet
these stringent environmental demands, but
also exceed them. CW
