Now in its 12th year, Colour
Futures underlines AkzoNobel’s
wealth of color expertise and
deep understanding of the transformative power of color. This unrivalled
know-how not only benefits consumers,
but also plays a critical role in the company’s Human Cities initiative, which aims
to make city life more energizing and vibrant for people across the world.
Ruud Joosten, AkzoNobel’s Executive
Committee member responsible for
Decorative Paints, added: “Color and
heritage are vital elements of our global
Human Cities initiative because they help
shape the identity of a society. And this
palette lets everyone enjoy a little piece of
The idea of making the shades available to the public was prompted by
analysis of the characteristic colors used
by Van Gogh, such as the blue sky in
Almond Blossom and the yellow in the
world famous Sunflowers.
“This marvelous paint range is an ex-
ample of how the partnership between the
Van Gogh Museum and AkzoNobel can
be mutually beneficial,” said Axel Rüger,
Director of the Van Gogh Museum. “We
are very proud of the new palette, which
builds on the support AkzoNobel is pro-
viding for our restoration workshop.
The color range is also evidence that
Van Gogh’s art is still a daily inspiration,
which will soon be available to help make
people’s homes more beautiful.”
The ten new colors will be available in
the Netherlands as of November 15 from
Sikkens outlets and will then be gradu-
ally rolled out to other countries. The
full palette of colors features: Sun Yellow,
The Yellow House, Sunflower Yellow, Felt
Beige, Blossom White, Daubigny Green,
Forest Green, Sky Blue, Iris Blue and
Bedroom Red. As a partner of the Van
Gogh Museum’s restoration workshop,
AkzoNobel is contributing to the preser-
vation of the cultural heritage of Vincent
van Gogh and his contemporaries. The
company and its Sikkens brand also ad-
vises the Van Gogh Museum on innova-
tive and sustainable paint products for
the museum’s interior.
AkzoNobel’s Partnership with Honda
Motor Europe Extended to 2019
Honda Motor Europe has extended its
partnership with AkzoNobel Performance
Coatings, strengthening the company’s
position as one of two preferred suppliers
of vehicle refinishes to Honda dealerships
and approved bodyshops in Europe.
The new five-year contract runs until
March 2019 and will cover supply and
support of AkzoNobel’s Sikkens and
Lesonal brands.
“Strong partnerships with leading
suppliers are more important than ever,”
said Neil Read, global key account man-
ager for AkzoNobel’s Vehicle Refinishes
business. “AkzoNobel has worked closely
with Honda in some of its key markets
for many years and we’re delighted that
our relationship will continue.”
He went on to explain that Honda
selected AkzoNobel because of its prod-
uct performance and network manage-
ment, particularly in the area of training
bodyshop personnel. “Our training will
reinforce best practice, express repair
and a ‘right-first-time’ approach,” con-
tinued Read. “With our support, Honda,
its dealers and its repairers can grow
together with AkzoNobel to ensure the
best possible quality of service and re-
pair for customers.”
“The AkzoNobel product range is
greatly respected by the industry and is
delivered with a high level of support,”
said Peter Gottschalg, Honda’s European
Body and Paint manager. “We are very
impressed by the color matching achieved
using AkzoNobel tools, such as Mixit
Pro, which will enable tracking and assis-
tance of the network to maximize profit
from paint.”
Simon Parker, managing director of
AkzoNobel’s Vehicle Refinishes business,
said: “As a leading innovator of product,
color technology and state-of-the-art cus-
tomer services, it is our ambition to be
seen as a true partner for our customers.
As well as offering top-notch training, full
technical and logistical support, our global
representation helps us to understand the
local markets in which we operate.”
Eastern Coatings Show Issues Call for Papers
The Eastern Coatings Federation, Inc., announced that it will
be hosting the Second Eastern Coatings Show at the Taj Mahal
in Atlantic City, New Jersey from May 18-21, 2015. The show
will open with a reception on the evening of May 18th followed
by the presentation of technical papers on May 19th, 20th and
the morning of May 21st. The show producers expect an attendance of over 1000 throughout the Show’s run.
Dave White, the chair of the Technical Papers Committee,
has requested that companies take advantage of this unique opportunity to make presentations of the various aspects wherein
the Coatings industry has moved forward technologically. Presentations should last from twenty to thirty minutes. Speaker
slots will be arranged on a first-come, first-serve basis. The ECS
Technical Committee will be responsible for coordinating the
Speakers and the agenda.
The criteria, according to White, will include an abstract of
the presentation to be forwarded to him by the deadline of
January 1, 2015 together with a biography and photo of the
Speaker. Any submissions lacking any one of these elements
will not receive consideration for a speaking slot.
Harley McNair of Pflaumer Brothers, Inc., has announced that
the Pflaumer Honors for Innovation Awards will give awards to
the two technical presentations which best foster industry innovation. The honorarium is $2,000.00 for the best paper and
$1,000.00 for the runner up.
For further information about submitting a paper, please contact Dave White, the Technical Committee chair at davewhite@
heubachcolor.com or by voice at 215-736-0712 Ext. 142 or Ann
Fody, executive director, at fodyassociates@comcast.com or by
voice at 732-291-0168.