The consumer and commercial markets for biocides are expected to show the
slowest growth going forward.
Ceramic Coatings Market
is Expected to Reach $9.07
Billion in 2020
Transparency Market Research has
published a new report titled “
High-performance Ceramic Coatings Market
- Global Industry Analysis, Size, Share,
Growth, Trends and Forecast, 2014 -
2020.” According to the report, the
global high-performance ceramic coatings market was valued at $5.68 billion
in 2013 and is anticipated to reach $9.07
billion in 2020, expanding at a CAGR of
7.0 percent between 2014 and 2020.
The market for high-performance
ceramic coatings is driven by need for
superior thermal protection for aircraft
engines and automotive components.
These coatings offer wear, corrosion and
thermal resistance to engine components,
equipment, turbine blades and vanes.
Thermal spray coating is one of the
key technologies in the high-performance
ceramic coatings market. Increasing demand for high-performance ceramic
coatings in the semi-conductor industry
is likely to provide higher opportunities
for the market over the next few years.
However, high cost of high-performance
ceramic coatings, lack of skilled labor
and technology issues are anticipated to
hamper market growth in the near future.
Thermal spray coatings dominated the
technology segment for high-performance
ceramic coatings in 2013. Chemical vapor deposition (CVD) accounted for the
second-largest market share of about 16
percent in the high-performance ceramic
coatings market in 2013. However, physical vapor deposition is expected to be the
fastest growing technology in the high-performance ceramic coatings market
during the forecast period.
Automotive has been the largest and
one of the fastest growing end-users
for high-performance ceramic coatings
over the past few years. These coat-
ings are applied on engine components
such as combustion chambers, pistons,
valves and exhaust tailpipes. Aviation ac-
counted for over 20 percent of the global
high-performance ceramic coatings mar-
ket in 2013. Increasing demand for supe-
rior thermal protective engines has been a
key factor for the growth of the high-per-
formance ceramic coatings market in the
aviation industry. North America domi-
nated the market for high-performance
ceramic coatings in 2013, accounting for
approximately 34 percent of the global
demand. The region is expected to exhibit
higher growth for the high-performance
ceramic coatings market during the fore-
cast period.
North America was closely followed
by Europe, which is estimated to be one
of the major markets for high-performance ceramic coatings during the forecast period. Asia Pacific is anticipated to
be one of the fastest growing regions for
high-performance ceramic coatings in the
next few years.
DuPont India Consumer
Study Reveals High Level
of Interest in Green &
Biobased Products
The DuPont Green Living Survey: India,
conducted by TNS Global, found that a
majority of Indian consumers are familiar
with green products, have confidence that
green products are better for the environment, and feel that biobased ingredients
enhance the desirability of a product.
DuPont commissioned this nationwide survey with an objective to better understand awareness and attitudes
of Indian consumers toward green and
biobased products. The survey was the
third such study by the company with
the first in North America (U.S. and
Canada) and the second in China. The
research took place in 12 major Indian
cities with 1,270 respondents giving
face-to-face interviews.
“Green and biobased solutions are not
only essential to address the challenges of
India’s growing population, but also an
expectation of a younger generation and
rising middle class. We are particularly
encouraged that there is broad awareness of green products across the country
with India’s younger generation leading
the way,” said Vikram Prabhu, regional
business director, Asia Pacific, DuPont
Industrial Biosciences.
In the survey, more than 63
percent of consumers are familiar with green products and of
those, 85 percent have confidence
that they are better for the environment.
These consumers believe biobased ingredients not only make a product green, but
also provide better performance, critical
to long-term adoption.
It is interesting to note that India’s
confidence in green products being better for the environment (85 percent) is
higher than other countries surveyed by
DuPont in previous years. Previous studies showed China with 70 percent confidence, Canada with 65 percent and the
United States with 60 percent.
However, Canada ( 78 percent) and the
United States ( 76 percent) lead in overall
familiarity with green products over India
( 63 percent) and China ( 43 percent).
Regionally, familiarity of green prod-
ucts was found to be highest in South (83
percent) and East ( 68 percent), followed
by West ( 42 percent) and North ( 53 per-
cent). Consumers from South India also
are most confident (95 percent) that green
products are better for the environment.
Awareness of green products is high
across the country, with younger consumers below age 30 showing the highest
level of familiarity ( 69 percent) followed
by ages 51+ ( 60 percent) and ages 31-50
( 58 percent). Since nearly 50 percent of
India’s current population is below the
age of 25, there is strong potential for
green product adoption and demand
growth. Currently, more than two-thirds
( 67 percent) of consumers are likely to
purchase apparel, personal care, hygiene
and household products made from bio-based ingredients that offer environmental benefits.
Across the market, roughly half of
consumers recognize the term “biobased”
in conjunction with green products and
say that biobased ingredients enhance the
desirability of a product, enough so that
they would consider paying a premium
price for these products. The research is
based on interviews with Indian consumers in New Delhi, Mumbai, Ahmadabad,
Pune, Kolkata, Chennai, Bangalore,
Hyderabad, Lucknow, Chandigarh, Patna
and Kochi. CW
