Bridget Klebaur, Associate Editor
CHINACOAT2013 was held November 20-22 in Shanghai, China at the Shanghai New International Expo Center. The show was preceded by the Nano and
Bio Technology, in Coatings and Finishing, on November 18-19.
According to the show’s organizers, this year’s CHINACOAT
exceeded past exhibitions.
To explore the flourishing coatings market,
CHINACOAT2013 provides exhibitors with a unified one-stop trading platform. The show is organized by Hong
Kong-based Sinostar, and is held in Shanghai on odd years,
Guangzhou on even years. The show was very well attended,
with a reported 25,736 visitors and showcased a wide variety of new products and technologies. In addition to the
high attendance numbers, the show was attended by an audience prepared with questions and a high level of interest
in the exhibition.
Exhibitors and Attendees Respond
Exhibitors at this year’s show reported that CHINACOAT was
overall a positive experience for them.
Helmut Unkel, director of H.J. Unkel Group discussed his
experience at CHINACOAT2013.
“It was well attended by visitors,” Unkel said. “There were
enormous numbers this year, I think it was definitely a lot more
visitors than any other year, and the quality of visitors was good.
It’s wasn’t just people who came to collect catalogs, it was peo-
ple who came looking for information or people who came with
a problem for which they need a solution. But it was absolutely
a professional show.”
Toshiaki Fujima, group II senior manager, chemical sales and
marketing, KH Neo Chem, explained KH Neo Chem’s purpose
and goals at the show.
“This show was much more organized than it was the last
time I attended years ago, in 2005,” Fujima said “It was totally
different. People were well educated and knew our products
much better than before. So that’s very good for us product wise
and company wise.”
Zi Li, president, Trust Chem discussed their new products
and business this year. Trust Chem launched several new products at CHINACOAT including some new yellow high performance pigments for ink as well as new red high performance
pigments for ink.
CHINACOAT2013 Facts & Statistics:
• Gross exhibition area over 61,000 sqm (57,000 sqm + 4,000
sqm outdoor)
• 25,736 visitors, including 21,291 domestic and 4,445 over-
seas visitors
• 1,019 exhibitors from 35 countries/regions, including 198
new exhibitors
• 10,476 representatives of exhibiting companies attended
the show
• 3,819 visitors attended a total of 68 sessions of on-site tech-
nical programs.
Show organizers report record numbers for CHINACOAT 2013.
CHINACOAT2013
Closing Report