Coatings World - March 2016

for their businesses. We’re very proud
that the Envirobase High Performance
and Aquabase Plus brands have once
again earned the Good Housekeeping
Seal; it’s significant, positive recognition
of our work.”
As required by the rigid qualifying
process, PPG products were assessed by
GHI scientists and engineers to ensure
the products perform as promised. The
Engineering Lab evaluated technical and
performance data to ensure product ef-
ficacy, low VOC levels and the ability
to withstand environmental conditions.
PPG collision centers using Envirobase
High Performance or Aquabase Plus will
display the Good Housekeeping Seal in
their shops and promotional materials.

Kelly-Moore Paints Names
“Horizon Gray” Its 2016
Color of the Year

Kelly-Moore Paints announced the results
of its Color of the Year (COTY) 2016 de-
signer survey – deployed among interior
designers and members of the American
Society of Interior Designers (ASID).
The 2016 COTY Winner:
Horizon Gray KM4858
Gray continues to take center stage for
neutrals and this atmospheric mid-toned
gray provides comfort and versatility. An
understated calm neutral and go to color
for a wide variety of items and spaces.
It is a natural fit for the bedroom, and
living room but certainly not limited to
these areas.

The 2016 COTY runners-up were:
Princess Kate KM5035, Foggy Night
KM4580, and Brazen Orange KM5406.
A trend spotted from this survey was the
emergence of calming Zen colors across
the board.

“Within the 2016 palette, we see a
shift from cleaner, high chroma colors,
to more softened calmer colors”, said
Mary Lawlor, manager of color mar-
keting. The Horizon Gray COTY 2016
encompasses this notable color shift,
The colors selected for the
survey as the most influential colors of
2016 have been chosen to reflect the
current trend shifts within home décor.
Kelly-Moore Paints recruited color strat-
egist Leslie Harrington to create a COTY
survey that would be shared among pro-
fessional interior designers – all ASID
certified.