DAW (Deutsch Amphibolin-Werke)
Ober-Ramstadt, Germany
www.caparol.de
PRIVATE COMPANY
YEAR ESTABLISHED: 1895
REVENUE: $1.37 billion t (2011: 1.4 billion)
MARKETS SERVED
• Architectural coatings
KEY EXECUTIVES
Ralf Murjahn, CEO.
The parent company of the Caparol Group is the Deutsche Amphibolin-Werke von Robert Murjahn Stiftung & Co KG (DAW). DAW was founded in 1895 and today car-
ries out the central functions such as purchasing, production and
finances. DAW is the leading German decorative paint manufac-
turer with sales of approximately $1.37 bn, all in the decora-
tive coatings segment. The Caparol brand is the leading brand
within the DAW Group. The marketing activities are subdivided
into six strategic business units. In the professional business unit,
high quality paints, enamels, glazes, chemical building products
and materials for facades and insulation technology are marketed
under the brands Caparol, Alligator and Alsecco for professional
users. The product range of the brand Alpina, which is active in
the DIY business unit, is mainly composed of environmentally
friendly, non-noxious, easily worked and high quality decora-
tive paints, enamels and glazes and is aimed at the end-user. The
wholesale business unit comprises an extensive range of services
for the professional paint wholesalers provided by the company
Caparol Marketing Service (CMS). The industrial business unit
is supported by the company Caparol Industrial Solutions, whose
products and services are exclusively orientated to the require-
ments of industrial customers. Lastly, the Nerchau decorating
and artist’s paints is located in Saxony and produces high qual-
ity paints for educational, hobby and artistic requirements. With
3,700 employees and a large number of production sites at home
and abroad, the Caparol Group is one of the leading companies
for paints, enamels and building protection in Europe. In the
professional and also DIY markets, the company with its head-
quarters in the Rhine-Main region is the market leader with its
brands Caparol and Alpina.
AB Wilh. Becker
Hoganas, Sweden
www.becker.se
20
PRIVATE COMPANY
YEAR ESTABLISHED: 1865
REVENUE: $1.25 billion s (2011: $1.2 billion)
MARKETS SERVED
•Industrial coatings • Architectural coatings
• Artist colors and fine art materials
KEY EXECUTIVES
Beckers Group: Jenny Linden Urnes, chairman; Erik Urnes,
CEO; Mats Hansson, CFO and executive vice president;
Becker Industrial Coatings: Boris Gorella, CEO; ColArt:
Thomas Brautigam, CEO.
Alcro-Beckers’ main production plant is located on Lövholmen in Stockholm, Sweden. The ISO 14001 certified plant is equipped with its own environmental control systems to clean wastewater and emissions before they are released. Lövholmen is also the most
modern paint manufacturing plant in Europe. Each production stage is
computer controlled, enabling Alcro-Beckers to guarantee that the quality of each product is uniformly high. The facility in Stockholm produces
30 million liters of paint per year. Two-thirds of this production consists
of water-based paints. The remaining one-third comprises solvent-based
paints. The plant in Stockholm produces 2,000 different products and
4,500 batches annually.
Becker Industrial Coatings formed a joint venture with Berger Paints
Bangladesh Ltd. The joint venture will offer the domestic market in Ban-
gladesh high quality paints for coil coatings and special coatings. It will
combine the technical expertise of Becker Industrial Coatings with Berger
Paints Bangladesh’s well established reputation for customer service.
July 2013
www.coatingsworld.com
Coatings World | 65
