pleted. Research efforts continue to broaden these existing
product lines and expand their scope of applicability into
different markets. In addition, other active bioadditives are
being investigated at Reactive Surfaces to enable development of unique product lines that present novel coating
solutions (to be discussed in the forthcoming third article in
this series).
PAINTING A BRIGHTER FUTURE
Reactive Surfaces views nature as a many hued palette of
biomolecules with wide-ranging activities from which it can
select novel functionalities to design unique additives for
use in advanced coatings. Paint and coatings manufacturers can in turn use these bioengineered additives to create
unprecedented value for their customers.
There is a growing market demand for in-film functional performance attained in an environmentally friendly
manner. Biodegradable and nontoxic biofunctional additives meet these criteria. Add to these properties the ability to customize the functional additives to address specific market needs as well as unmet needs, to easily incorporate them using existing production processes, to produce
them cost effectively and to apply the resulting paint and
coating formulations in the usual manner, and the benefits
become manifest.
The paint and coatings industry is driven by creating
value that customers will recognize, that they will desire
and for which they will be willing to pay a premium. Such
innovation must reach the market fairly quickly and be
formulated for easy use in order to provide sufficient
opportunities for research, development and application.
Bioengineered additives are undoubtedly one of the solu-
tions to this challenge. The functional paints and coatings
formulated with such biobased additives will create a
major shift in value recognition. In the past, surfaces to be
protected or beautified by a paint and coating held all of
the value. In the future, that value will be shifted to the
functional coating. CW
LOG ON, LEARN MORE COATINGSWORLD.COM
For a complete list of references log onto the online version of this story at
www.coatingsworld.com.
Coming next month in Part III
Abstract: Creating a pipeline cf added value using novel bioengineered addi- tives is possible and is only limited by the imagination of coatings formulators. Stable, long-lasting, economic bio-based additives are now reaching the coat- ings market. But, new applications are being investigated to create a continu- ing flow of developmental bioadditives that will lead to further product intro- ductions within the next few years and beyond.
“Bioengineered Additives: Creating a Pipeline of Continuing Value
with Bio-based Additives”
