As We Go To Press
Perstorp expands in India with new application
laboratory and growing sales team
To meet the growing demand for high
quality and technologically advanced
specialty chemical solutions in India
specialty chemicals company Perstorp
has established a new application laboratory in the country. A growing sales
team in India is also supporting the
expansion.
India continues to be a major growth
market, with a GDP growth of seven to
eight percent per year and rapidly rising
standards of living. And as the automotive, construction and textile industries
continue to boom in the country, demand
continues to grow.
“We see a rise in demand from coat-
ings formulators especially, who in turn
supply the construction, automotive and
textile industries,” said Lars Erlandsson,
managing director, Perstorp Chemicals
India. “The market is not only growing in
quantity but also in terms of needing
more technologically advanced solutions
that meet the increasing consumer
demands for higher quality and safety in
end-products.”
Supporting this growth and giving
customers closer local partnerships
and opportunities for joint innova-
tion, is Perstorp’s new application
laboratory in Ghatkopar, a suburb of
Mumbai. The laboratory will welcome
the Perstorp customers to brand new
facilities and offer state of the art
equipment and the full support of
application R&D experts to explore
new formulations and developments
in paint, coating and resin applica-
tions and more.
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Index to Companies
This index gives the starting page for a department or feature with
a significant reference to a manufacturer of paint, coatings, adhesives and
sealants. Subsidiaries are indexed under their own names.
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