BASF Corporation
HEADQUARTERS:
100 Campus Drive
Florham Park NJ 07932
Tel: 800-962-7829; Fax: 800-971-1123
E-mail: ColorsEffectsCustomerCare@basf.com
Web site: www.basf.us/coatingsindustry
COMPANY DESCRIPTION:
As the world’s leading chemical company, BASF helps formulators of architectural, industrial, and automotive coatings
deliver sustainable, eco-efficient solutions that meet or
exceed performance requirements. BASF supports the needs
of coatings manufacturers with a depth and breadth of technologies and cross-functional teams with expertise in chemistry, applications and formulations.
MARKETS SERVED:
BASF Corporation, headquartered in Florham Park, New
Jersey, is the North American affiliate of BASF SE,
Ludwigshafen, Germany. We serve paint and coatings companies in North and South America, Europe and Asia with a broad
network of global and regional capabilities, including manufacturing, sales and marketing and technical service.
TECHNOLOGIES:
With the addition of Ciba, we have further enhanced the
breadth and depth of our expertise and technology offerings. We provide virtually every ingredient that a coatings
manufacturer needs including resins, binders, latex, cross-linkers, pigments and colorants, effect pigments, antioxidants, light stabilizers, photoinitiators, formulation additives and specialty minerals. Among our priorities is a focus
on sustainable solutions – e.g. low- and zero-VOC products,
APEO-free and formaldehyde-free materials, low energy
curing, replacement of heavy metal pigments, and latex
with minimal environmental impact.
MAJOR PRODUCT BRANDS:
Resins, Binders, Latex, Cross-linkers
• Acronal® Optive™ low to zero VOC acrylic resins for formulation of architectural coatings, including Acronal
Optive 130 and Acronal Optive 230 50 g/l VOC capable
latexes, which also offer superior titanium dioxide efficiency. Acronal NX 4641 primer is capable of 50 g/l VOC formulation and lower.
• Basonat® aliphatic isocyanates for high quality two-part
polyurethane coating systems.
• Joncryl® 1522 for low VOC, direct-to-metal applications.
• Joncryl RPD polyols to accelerate property development
of automotive refinish coatings.
•Joncryl self-crosslinking emulsions for hardboard
primers, wood and concrete applications.
• Joncryl acrylic emulsions and high solids acrylic polyols
for industrial coatings.
• Luwipal® and Plastopal® amino resins for automotive,
industrial and wood applications.
• Laromer® oligomers and reactive diluents.
• Laroflex® MP binders.
• Laropal® aldehyde resins
Pigments & Colorants
• Basantol® range of liquid dyes for water based and water
containing wood stains.
• Cinquasia® high performance quinacridone red and violet organic pigments.
• Heliogen®, Luconyl®, Lumogen® and Sicopal® pigments.
• Irgazin® DPP high performance performing red and
magenta pigments.
• Meteor® black & Meteor Plus® complex inorganic color
pigments (CICP),
• Microlith® pigment preparations that are pre-dispersed high
grade organic, classical organic and inorganic pigments.
• Neozapon® metal complex dyes in powder forms for sol-vent-borne systems.
• Options® universal colorants for P.O.S. applications and
H2® Options high-strength aqueous version of Options®
for in-plant applications.
• Paliotol® high performance organic yellow pigments.
• Paliotan® pigments, combinations of high-grade organic
and inorganic pigments.
• ProLine® universal squeeze bottles for tinting.
• PureOptions™ zero VOC P.O.S. colorants.
• Sicotan® inorganic mixed-phase yellow and brown pigments.
www.basf.us/coatingsindustry
TECHNICAL SERVICES:
We are putting together the right resources to make your
products better and help you to be more successful. Our
cross-functional teams apply expertise in chemistry, applications and formulations to help accomplish your formulation objectives. BASF recently expanded its technical services capabilities and now offers local expert support capabilities from: Charlotte, NC; Newport, DE; and, Wyandotte, MI.
